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Best Practices to boost your website traffic by 100%

In today’s digital world, creating an appealing website is one of the most vital steps for the success of a business, whether it is a small or big enterprise. It is the base that helps you to build a solid online presence and grow your business.

After all, using the right tools lets you know a lot about the individuals who visit your website and convert them into partners, advocates, or clients. If you can do that, it’s a win. Now, the question is how to get visitors to the website. Try the following strategies to know how to boost website traffic.

Quality content creation:

  • Create valuable, high-quality, engaging content that addresses your target audience’s interests and requirements.
  • Publish new content like articles, blogs, infographics, videos, and podcasts regularly.

    SEO Optimization:

  • Optimize your content with relevant meta tags, keywords, and meta descriptions according to the SEO guidelines.
  • Try to build high-quality backlinks from trustworthy websites present in your sector.

    Social media Marketing:

  • Promote quality content on several social media spaces to reach a wider audience.

Engage with your social media groups and followers, and join in conversations to increase traffic to your website.

Email Marketing:

  • Develop an email list and send them links to your latest content and newsletters regularly.
  • To enhance open rates, use compelling and personalized subject lines.

    Guest Blogging:

  • Create guest posts for reputed websites. Add links back to your website in the content or author bio.
  • Include guest bloggers’ write-ups in your website to attract more audience.

    Content upgradation and use of Lead Magnets:

  • Provide content upgrades like templates and ebooks requiring visitors to give their email addresses.
  • To grow leads and build your email lists, use lead magnets, a special deal, or a gift offered to customers in exchange for their details.

    Optimize the speed of the website and mobile-friendliness:

  • Make sure your website loads swiftly and is responsive to mobile to give a seamless user experience.

    Use Paid Advertising:

  • Do pay-per-click (PPC) advertising campaigns on different platforms such as social media and Google Ads.
  • For conversion, optimize ad campaigns to get the maximum value within your budget.

    Engage in Online Communities:

  • Get participation in discussion boards, forums, and online communities relevant to your website.
  • Share your skill sets and incorporate links to your content whenever relevant.

    Testing and Analytics:

  • Use different website analytics tools like Google Analytics to track user behavior and traffic.
  • To optimize the design of your website and content, conduct A/B testing for better engagement.

    Influencer Marketing:

  • To promote your products or content, partner with several influencers in your industry.
  • Their recommendation can introduce your brand to a broader audience.

    Video Marketing:

  • Make engaging and informative videos for different platforms like YouTube.
  • Incorporate your website link and motivate viewers to visit your website to get more information.

    Cross-promotions and collaborations:

  • Collaborate with other bloggers, websites, or businesses to get cross-promotional opportunities.
  • Collaborative ventures can expose your brand to a new set of audience.

    Community building:

  • Promote a sense of community on your social media platforms or website.
  • Engage with your audience through quality discussions, comments, and queries.

    Repurpose Content:

  • Repurpose existing content into various formats, like converting a blog to a video or podcast.
  • This strategy expands your content’s reach and attracts diverse audiences.

Increasing website traffic takes time, and it is an ongoing process. Analyze your techniques continuously, accept the changes happening in the industry, and stay updated on the latest digital marketing trends to achieve sustainable development.

Increase website traffic with O-Tracker
Running a business is hectic, but managing time to promote your website is very important. Maybe you own the best website, but if you don’t make efforts to drive traffic to it, no one can reach your website- or your enterprise- and it will pay off.

However, it is a fact that driving more traffic on your website or brand needs complete dedication and time. With ONPASSIVE’s O-Tracker web analytics and website optimization tools, you work smarter, not more challenging, to get your desired outcomes. We have covered you, from visualizing campaign results and analyzing conversions to optimizing marketing strategy.


After going through this post, you are familiar with various strategies that you can utilize to increase your website traffic.
Such strategies include social media traffic, online advertising, commenting—guest posting, etc. Whether you adopt one or all of these strategies simultaneously, any of them can reconstruct how your website is currently attracting visitors. You can try the tactics and see if you can break away from no or low traffic to your website.
What have you experienced while generating traffic to your website?